Effective Public Radio Pledge Drive Swag (Winning Non-profit fundraising idea)

We recently did some super-cool premiums for a public radio station’s annual pledge drive.  It’s a totally custom-made USB drive, made in the shape of a turntable headstock.  (For those of you who are vinyl record neophytes, that’s the part that holds the needle in the arm of the record player. )

The radio station wanted a premium that would incentivize a higher level of donations and also drive awareness in the future.  These custom-shaped flash drives fit the bill perfectly:

The radio station loaded them with music – all the year’s in-studio sessions from various musical artists – and offered them for pledges of $50 or more.

The station had many different pledge premiums, several of much greater value, but the headstock flash drives were by far the most popular, enabling the station to hit both their fundraising and awareness goals.

People love these little flash drives, and with your logo molded right into the side, each one provides literally thousands of impressions for your brand.  That’s tough to beat.

For more information on how to get your own custom-made flash drives, visit us at BestCustomFlashDrives.com.